Corinna Busch and Kathi Halama create sustainable, wearable designer fashion in Chemnitz.
Skin-friendly fabric made in Saxony creates a real wow effect
Customers appreciate the company’s values. New customer Katrin Leupold, 46, is slipping on a slim cut dress. She works in the neighbouring furniture shop and is trying on a few outfits during her lunch break. Halama has helped her to choose, but she is still unsure whether the close-fitting dress will suit her. As the self-employed interior designer and decorator steps out of the changing room, the reporter, photographer and Leupold herself all exclaim: “Wow!” She is wearing a dress with a bandeau – a type of belt that can also be worn as a bustier – and matching trousers. Everything fits perfectly and looks stunning. The fabric is made of Meryl, a jersey material manufactured in southern Saxony which is also suitable for people with neurodermatitis as it is breathable and soft on the skin. The outfit is definitely a must-have for this particular customer. Kathi Halama smiles and explains: “All of our suppliers are based in the region. There’s so much expertise here and we want to help preserve it.” The 42-year-old is actually a trained legal administrator and worked at a law firm for ten years. “My parents wanted me to choose a traditional, sensible career,” she says, but admits she was never really happy in her former job.
On sale in galleries and selected boutiques
The exclusive signature style of the entrepreneurial Saxon designers is also evident in their sales and marketing. Mutare pieces can be bought in the Chemnitz shop and in selected galleries in Germany, Europe and America. The Saxon fashion brand has fans around the world, but the two designers don’t let their success go to their head, even when a customer comes all the way from London to try on their clothes. As such, they are typical of the local people: very sincere, and very modest.
pictures: Robert Michael / www.robertmichaelphoto.de